What is search engine optimization
What is SEO SEO is the process of optimizing a website or online content to improve its visibility and ranking on search engine results pages (SERPs). The goal of SEO is to increase organic (unpaid) traffic to a website by ensuring it is more relevant and accessible to users searching for specific topics, products, or services. SEO is an ongoing process, requiring regular analysis, updates, and adaptation to changing search engine algorithms. Importance of SEO Increased Visibility: Higher rankings lead to more visibility and traffic. Cost-Effective: Unlike paid ads, organic traffic is free once you rank well. Improved User Experience: SEO often involves improving website usability and performance. Competitive Advantage: A well-optimized website can outperform competitors in search results. Key Aspects of SEO Keywords: Researching and using relevant words or phrases that users search for. Content Optimization: Creating high-quality, engaging, and informative content. Technical SEO:...